For Startups

Providing the best of Google products, people, and programs to help build and scale tech startups

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Now more than ever, startups need support

Whether you’re just starting out, scaling up, or quickly adapting to the current environment, we’ve gathered some useful resources from across Google to help you navigate the challenges ahead. Explore tools, lessons, and resources you can use today to adjust your advertising, adapt to new customer behavior, and run your business remotely.

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Build your skillset

Empowering founders everywhere to build something better

Google for Startups brings the best of Google’s products, connections, and best practices to startups through our global network of partners, at our seven Google for Startups Campus spaces, and online. Paired with a deep commitment to create diverse startup communities, many of our offerings are designed specifically to provide underrepresented founders with access to resources and opportunities.


Improve your business and marketing skills with five-minute lessons

Primer is a mobile app with quick, interactive lessons on writing a business plan, making a great website, marketing a business online, and more.


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Bitwise: empowering “underdog” communities with tech opportunities

Irma Olguin Jr dreamed of bringing the kind of tech opportunities available in mainstream cities like SF and LA to her agricultural hometown. So she founded Bitwise Industries, an organization that activates the "human potential" of underdog communities like Fresno by training, supporting, and hiring more than 4,000 aspiring developers and entrepreneurs to date.

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