Learn AI with a Google Certificate
“It’s easy for small businesses to become reactive. Gemini really allows us to focus on growth by giving me back an extra four or five hours a week to be proactive and engage with customers.”
Founder of Bison Coolers
Watch the Make AI Work for You video series
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FINANCES
Analyze and manage your finances
Master your business finances. Upload financial reporting documents into NotebookLM to turn your data into actionable insights.
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MARKETING
Write and optimize emails in seconds
Simplify email marketing with Gemini. Learn to use AI to customize messages and craft strategies that save time and drive sales.
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BUSINESS STRATEGY
Draft business proposals
Turn heaps of documents into winning business proposals. Use NotebookLM to generate compelling business strategies in minutes.
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MARKETING
Brainstorm and customize social media posts
Turn one idea into posts for every platform. Use AI to quickly produce on-brand content for your audience.
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STAFFING
Build an employee resources hub
Use NotebookLM to build training manuals for a smooth onboarding experience for your team.
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MARKETING
Build promotional videos
Create professional content fast with Gemini in Google Vids. Personalize AI-generated videos with your business branding.
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OPERATIONS
Turn meeting notes into easy follow-ups
Save time by turning meeting transcripts into emails, briefs, or action items with Gemini.
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+18 more videos
Access the full video playlist
We’ll explain AI concepts simply and show you how Google AI tools can help you tackle tasks.
Transform how you run your business
with powerful AI tools
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Google Workspace with Gemini
Do your best work faster with AI assistance and enterprise-grade security in familiar tools like Gmail, Docs, and Sheets.
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Notebook LM
Your research and thinking partner, grounded in the information you trust. Upload business documents to ask questions, get insights, summarize sources, and more.
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Gemini
Collaborate with Gemini to accelerate your business strategy, spark new marketing ideas, and streamline your daily workflows.
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Pomelli
Pomelli understands and analyzes your business website to suggest tailored marketing campaigns, and generates high quality, on-brand product images.
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Google AI Studio
AI Studio enables you to use natural language to turn your ideas and business needs into functional, shareable apps using our most advanced Gemini models.
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Grow with Google Coaches
Find a Grow with Google Coach near you for ongoing training and live workshops to help your business use AI, connect with customers, and sell products online.
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Small Business Resource Hub
Discover more ways to stand out, grow online, and work smarter with free products, digital essentials, and AI-powered tools, and learn how others succeed with Google.
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Live Make AI Work for You Workshops
Join Grow with Google and local chambers of commerce across the US for beginner-friendly ‘Make AI Work for You' workshops and get in-person help and hands-on practice using AI.
Frequently asked questions
This offer is specifically available to small and medium-sized businesses based in the United States. To qualify, your business must have 500 employees or less and possess a valid Employer Identification Number (EIN). These scholarships are intended to help local businesses upskill their workforce and remain competitive by adopting essential AI skills through the Google AI training available on Coursera.
If you want to learn how to use AI, the Google AI Professional Certificate is for you - no previous experience is required. This certificate was built by Google experts to provide hands-on practice with AI tools, so that you can build the skills and confidence to start using AI at your job. You’ll finish with a certificate that leading employers trust, and experience with AI tools that you can use immediately in your daily work.
To begin, your business will need to sign up for the scholarship program through the dedicated application page on Coursera. You will be asked to provide your business details and your EIN for verification.
Once you have submitted your application, your eligibility will be reviewed. If your business is approved, you will receive a confirmation email with onboarding instructions. Typically, you and your employees will be able to access the training within 3 to 7 business days from the time of sign-up.
By participating in this program, your team will learn how to use AI to sharpen business strategy, drive growth, and streamline daily operations. Instead of just learning theory, your employees will gain hands-on experience creating data-backed market research plans, generating custom marketing assets, and turning raw data into clear insights and visualizations. They will also learn to optimize daily communications and even build custom apps to tackle the most tedious tasks, all without writing a single line of code. Beyond the training itself, eligible businesses that activate this offer will also get three months of Google Workspace Business Standard at no-cost, providing your team with built-in AI solutions and enterprise-grade security.
If your business is eligible for no-cost training through the Google AI Certificate via Coursera, you will also receive three months of no-cost access to Google Workspace Business Standard. This offer is valued at $42 per employee ($14/month per seat plus applicable local taxes) and is designed to provide your team with built-in AI solutions and enterprise-grade security. By signing up, you gain access to premium versions of Gmail, Docs, Drive, and Meet, all featuring Gemini AI built directly into your workflow. The plan also includes custom business email, 2 TB of storage per user, appointment booking pages, and advanced security features to protect your business data (terms apply)*.
This promotion is exclusively available for new Google Workspace customers and supports a maximum of 300 seats under the no-cost period. If your business requires more than 300 users or wishes to explore different features, additional plans and seats can be managed and purchased through workspace.google.com. Please keep in mind that specific terms and conditions apply to the duration and eligibility of the offer*.
Because a custom email is included in the offer, your business needs to either have an existing domain or purchase a new one during the registration process. It is important to note that you cannot access the offer without a domain, as the very first step in the setup process is linking your account to a custom domain to generate your business-specific email addresses.
Google Workspace is designed for businesses and provides premium versions of Gmail, Docs, Meet, and more with enterprise-grade security and built-in AI solutions, helping you and your employees to do your best work. The Workspace Business Standard plan also includes custom business email, 2 TB of storage, appointment booking pages, and more helpful features for your business and your employees.
Google AI Pro allows individuals to get access to new and powerful features in Gemini, Flow, and NotebookLM as well as AI-powered assistance from Gemini directly in Google apps, with 2 TB of storage included.
Make AI Work for You is a course designed specifically to help small and medium businesses use AI to get more done and grow their businesses. In this course, you’ll learn from small business owners how to delegate tasks, brainstorm solutions, and automate repetitive tasks with AI. This course teaches a variety of Google tools like NotebookLM, Gemini, and Google Vids, that will help you supercharge your business growth and save more time.
You’ll learn how to use Gemini, Gemini Live, Google Workspace with Gemini and NotebookLM.
Yes, you can watch Make AI Work for You at no cost, on our Youtube channel.
Make AI Work for you is for anyone eager to grow their careers or business, and looking to get more done, faster.
We’re offering an in-person version of the Make AI Work for You course for a limited time. This free workshop is touring the country in collaboration with local chambers of commerce with past stops including Columbus, OH, Dallas, TX, Grinnell, IA, Omaha, NE, Richmond, VA, San Diego, CA, and Washington, D.C.–with more stops planned for 2026
U.S. 501(c) organizations can request a 'Make AI Work for You' workshop through the Grow with Google Partner Program. Register here to get started. Please note that workshops are subject to availability.
Grow with Google Coaches are local marketing experts and entrepreneurs who help small businesses grow. They offer live training and hands-on coaching on topics like how to improve productivity with AI, connect with customers, and sell products online.
The Grow with Google coaches teach a variety of business skills, including digital marketing strategies and small business sales. You can find your local coach on the coaches page here.
Make AI Work for You tutorials provide actionable lessons across marketing, finances, operations, and more. You’ll learn how to streamline customer service with AI-driven manuals, analyze finances by bringing data into NotebookLM, and improve customer relationship management by using Audio Overviews to quickly learn about a client’s business before a pitch. Whether you’re a solopreneur or a manager, these tutorials show you how to apply AI to the essential tasks that drive growth.
The Gemini app is Google’s AI assistant designed to help you write, plan, and grow your business more efficiently. It offers specialized tools to streamline your daily workload, from Gemini Gems that act as your own team of AI experts to Gemini Live, which allows you to talk through ideas and practice for sales pitches or meetings in real time. By acting as a versatile collaborator, Gemini handles time-consuming tasks so you can focus on what matters most: growing your business.
You can use AI in many different ways for your small business. Whether you want to use AI for customer service or AI for project management, Google AI tools can help your business save time, attract new customers, and make data-driven decisions. To learn more about how AI can help your business, you can watch the Make AI Work for You series on YouTube for free.
AI can be a powerful time management tool to increase efficiency and streamline tasks in your business. By using AI for everything from brainstorming to creating automated workflows, you can use AI as your everyday assistant to stretch your resources further.
In Make AI Work for You, you’ll hear from real small business owners who are using AI in marketing, AI in HR, AI in project management, and more.
*Terms apply for Google Workspace Business Standard & Google AI Pro offer. Enroll by December 15, 2026 at 11:59 PM PT and redeem
this limited offer from Google by December 31, 2026 at 11:59 PM PT. Valid for verified small-medium businesses (SMB) admins as
defined by Google scholarship program on Coursera only, limited to one per admin. Google and Coursera reserve the right to modify or
cancel the promotion at any time. Link to receive access to Google Workspace Business Standard for 3 months will be sent after
successful enrollment as a verified SMB participating in Google’s scholarship program on Coursera.
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