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Grow with Google / AI for Small Businesses

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AI TRAINING & TOOLS

Get AI training made for
small business

Discover how AI can save you time on daily tasks, uncover insights from your data, and find new customers. From quick lessons to hands-on coaching, find relevant AI training and tools to help you grow and manage your business.

Learn AI with a Google Certificate

Help your employees become AI fluent with training designed by experts at Google. Through seven courses and 20+ interactive activities, your team will master the practical AI skills to customize workflows, turn data into insights, vibe code apps for their job, and more.
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Access free Google AI training and tools

Get the Google AI Professional Certificate for free to build the AI skills your team needs to streamline tasks, sharpen strategy, and get more done. You will also receive three months of no-cost access to Google AI Pro and Google Workspace Business Standard, which includes enterprise-grade security and Gemini built into Gmail, Docs, Sheets, and Slides. Terms apply*
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“It’s easy for small businesses to become reactive. Gemini really allows us to focus on growth by giving me back an extra four or five hours a week to be proactive and engage with customers.”

Jeremy Denson
Founder of Bison Coolers

Watch the Make AI Work for You video series

Watch tutorials from Google experts and real business owners to learn how AI tools can help you streamline customer support, improve marketing, manage finances, and more. Discover how to use AI to adapt and grow — helping you achieve more for your business in less time.
  • FINANCES

    Analyze and manage your finances

    Master your business finances. Upload financial reporting documents into NotebookLM to turn your data into actionable insights.

  • MARKETING

    Write and optimize emails in seconds

    Simplify email marketing with Gemini. Learn to use AI to customize messages and craft strategies that save time and drive sales.

  • BUSINESS STRATEGY

    Draft business proposals

    Turn heaps of documents into winning business proposals. Use NotebookLM to generate compelling business strategies in minutes.

  • MARKETING

    Brainstorm and customize social media posts

    Turn one idea into posts for every platform. Use AI to quickly produce on-brand content for your audience.

  • STAFFING

    Build an employee resources hub

    Use NotebookLM to build training manuals for a smooth onboarding experience for your team.

  • MARKETING

    Build promotional videos

    Create professional content fast with Gemini in Google Vids. Personalize AI-generated videos with your business branding.

  • OPERATIONS

    Turn meeting notes into easy follow-ups

    Save time by turning meeting transcripts into emails, briefs, or action items with Gemini.

  • +18 more videos

    Access the full video playlist

    We’ll explain AI concepts simply and show you how Google AI tools can help you tackle tasks.

    View the full playlist
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“I’ve always been passionate about productivity, and Gemini helps me overcome that blank-page problem. It reduces a lot of the friction I feel as an entrepreneur, allowing me to pick up momentum in a way I never would have been able to before.”

Kevin Deneen
Co-founder of Moterra Campervans

Frequently asked questions

Who is eligible for no-cost training with the Google AI Certificate?

This offer is specifically available to small and medium-sized businesses based in the United States. To qualify, your business must have 500 employees or less and possess a valid Employer Identification Number (EIN). These scholarships are intended to help local businesses upskill their workforce and remain competitive by adopting essential AI skills through the Google AI training available on Coursera.

What is the Google AI Professional Certificate?

If you want to learn how to use AI, the Google AI Professional Certificate is for you - no previous experience is required. This certificate was built by Google experts to provide hands-on practice with AI tools, so that you can build the skills and confidence to start using AI at your job. You’ll finish with a certificate that leading employers trust, and experience with AI tools that you can use immediately in your daily work.

How do I apply and access the Google AI professional certificate offer for U.S. based small businesses?

To begin, your business will need to sign up for the scholarship program through the dedicated application page on Coursera. You will be asked to provide your business details and your EIN for verification.

Once you have submitted your application, your eligibility will be reviewed. If your business is approved, you will receive a confirmation email with onboarding instructions. Typically, you and your employees will be able to access the training within 3 to 7 business days from the time of sign-up.

Why should my business participate in this program?

By participating in this program, your team will learn how to use AI to sharpen business strategy, drive growth, and streamline daily operations. Instead of just learning theory, your employees will gain hands-on experience creating data-backed market research plans, generating custom marketing assets, and turning raw data into clear insights and visualizations. They will also learn to optimize daily communications and even build custom apps to tackle the most tedious tasks, all without writing a single line of code. Beyond the training itself, eligible businesses that activate this offer will also get three months of Google Workspace Business Standard at no-cost, providing your team with built-in AI solutions and enterprise-grade security.

What is the Google Workspace Business Standard offer, and how does it help my business?

If your business is eligible for no-cost training through the Google AI Certificate via Coursera, you will also receive three months of no-cost access to Google Workspace Business Standard. This offer is valued at $42 per employee ($14/month per seat plus applicable local taxes) and is designed to provide your team with built-in AI solutions and enterprise-grade security. By signing up, you gain access to premium versions of Gmail, Docs, Drive, and Meet, all featuring Gemini AI built directly into your workflow. The plan also includes custom business email, 2 TB of storage per user, appointment booking pages, and advanced security features to protect your business data (terms apply)*.

This promotion is exclusively available for new Google Workspace customers and supports a maximum of 300 seats under the no-cost period. If your business requires more than 300 users or wishes to explore different features, additional plans and seats can be managed and purchased through workspace.google.com. Please keep in mind that specific terms and conditions apply to the duration and eligibility of the offer*.

Do I need to have my own website domain to sign up for the Google Workspace plan?

Because a custom email is included in the offer, your business needs to either have an existing domain or purchase a new one during the registration process. It is important to note that you cannot access the offer without a domain, as the very first step in the setup process is linking your account to a custom domain to generate your business-specific email addresses.

What is the difference between Google AI Pro and Google Workspace?

Google Workspace is designed for businesses and provides premium versions of Gmail, Docs, Meet, and more with enterprise-grade security and built-in AI solutions, helping you and your employees to do your best work. The Workspace Business Standard plan also includes custom business email, 2 TB of storage, appointment booking pages, and more helpful features for your business and your employees.

Google AI Pro allows individuals to get access to new and powerful features in Gemini, Flow, and NotebookLM as well as AI-powered assistance from Gemini directly in Google apps, with 2 TB of storage included.

What is Make AI Work for You?

Make AI Work for You is a course designed specifically to help small and medium businesses use AI to get more done and grow their businesses. In this course, you’ll learn from small business owners how to delegate tasks, brainstorm solutions, and automate repetitive tasks with AI. This course teaches a variety of Google tools like NotebookLM, Gemini, and Google Vids, that will help you supercharge your business growth and save more time.

What tools does Make AI Work for You teach?

You’ll learn how to use Gemini, Gemini Live, Google Workspace with Gemini and NotebookLM.

Is Make AI Work for You free?

Yes, you can watch Make AI Work for You at no cost, on our Youtube channel.

Who is Make AI Work for You for?

Make AI Work for you is for anyone eager to grow their careers or business, and looking to get more done, faster.

What is the Make AI Work for You U.S. Tour for small businesses?

We’re offering an in-person version of the Make AI Work for You course for a limited time. This free workshop is touring the country in collaboration with local chambers of commerce with past stops including Columbus, OH, Dallas, TX, Grinnell, IA, Omaha, NE, Richmond, VA, San Diego, CA, and Washington, D.C.–with more stops planned for 2026

How can I partner with Google to bring the Make AI Work for You tour to my city?

U.S. 501(c) organizations can request a 'Make AI Work for You' workshop through the Grow with Google Partner Program. Register here to get started. Please note that workshops are subject to availability.

What is the Grow with Google Coaches program?

Grow with Google Coaches are local marketing experts and entrepreneurs who help small businesses grow. They offer live training and hands-on coaching on topics like how to improve productivity with AI, connect with customers, and sell products online.

What business skills will I learn with the Grow with Google Coaches program?

The Grow with Google coaches teach a variety of business skills, including digital marketing strategies and small business sales. You can find your local coach on the coaches page here.

What will I learn from the Make AI Work for You tutorials?

Make AI Work for You tutorials provide actionable lessons across marketing, finances, operations, and more. You’ll learn how to streamline customer service with AI-driven manuals, analyze finances by bringing data into NotebookLM, and improve customer relationship management by using Audio Overviews to quickly learn about a client’s business before a pitch. Whether you’re a solopreneur or a manager, these tutorials show you how to apply AI to the essential tasks that drive growth.

What is the Gemini app?

The Gemini app is Google’s AI assistant designed to help you write, plan, and grow your business more efficiently. It offers specialized tools to streamline your daily workload, from Gemini Gems that act as your own team of AI experts to Gemini Live, which allows you to talk through ideas and practice for sales pitches or meetings in real time. By acting as a versatile collaborator, Gemini handles time-consuming tasks so you can focus on what matters most: growing your business.

What can I use AI for in my business?

You can use AI in many different ways for your small business. Whether you want to use AI for customer service or AI for project management, Google AI tools can help your business save time, attract new customers, and make data-driven decisions. To learn more about how AI can help your business, you can watch the Make AI Work for You series on YouTube for free.

Why should I use AI for my business?

AI can be a powerful time management tool to increase efficiency and streamline tasks in your business. By using AI for everything from brainstorming to creating automated workflows, you can use AI as your everyday assistant to stretch your resources further.

How are small business owners using AI in their businesses?

In Make AI Work for You, you’ll hear from real small business owners who are using AI in marketing, AI in HR, AI in project management, and more.

*Terms apply for Google Workspace Business Standard & Google AI Pro offer. Enroll by December 15, 2026 at 11:59 PM PT and redeem
this limited offer from Google by December 31, 2026 at 11:59 PM PT. Valid for verified small-medium businesses (SMB) admins as
defined by Google scholarship program on Coursera only, limited to one per admin. Google and Coursera reserve the right to modify or
cancel the promotion at any time. Link to receive access to Google Workspace Business Standard for 3 months will be sent after
successful enrollment as a verified SMB participating in Google’s scholarship program on Coursera.

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